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2017 Trojan Horse Method Seminar

This program is limited to 24 students, so reserve your space now!

General CLE Credit: 38.0, Civil Trial Certification Credit: 38.0

FJA Member Price: $1,800

Introduction to Trojan Horse Method

This is the second year the FJA is hosting the Trojan Horse Method Workshop in conjunction with Trojan Horse Method Coach Dan Ambrose. Trojan Horse Method is a revolutionary trial skills program that trains you to win in the courtroom - You will learn how to develop the emotional core of your case, so the jury can experience your clients' stories. The Method is the only program that requires participants to stand up and present 3-4 times every session (which is 6-8 times daily) with immediate feedback. 

The Method gives you examples of voir dire, opening, direct examination, cross examination and closing argument. Trojan Horse has systematized the learning process. It works for new lawyers and seasoned lawyers alike.  Prior trial experience is helpful but not required. 
Trojan Horse workshops have five to six students and one instructor per class. Students are given a personal story at the beginning of each session by a witness/participant.  During the storytelling process the witness discovers how to become a better storyteller and the students learn how to experience an emotionally congruent story. After the story, a Trojan Horse staff member presents a three-minute re-telling of the witness’ story, demonstrating how to create the space, slide in and out of roles, eliminate narrative, and connect the audience to the story.  Students are then required to do the same. The goal is to TRANSPORT the audience into the story. THM teaches presentation skills, witness prep, rhetoric, and case framing. We teach only plaintiff’s and criminal defense attorneys.

Case Framing
Alejandro Blanco will show you how to structure your trial using his “betrayal structure”.
Fight Club
During fight club your performance is critiqued by your fellow students and the instructor with a level of honesty that the less seasoned, more sensitive participants find uncomfortable, hurtful and even painful.  Those of us who know what it feels like to be rejected by a jury appreciate the hard truth, because we know it’s the road to improvement, winning and maybe- greatness.

Speed Cross
Each student assumes the role as the cross-examiner and witness of the story for 90 seconds each.  Students are interrupted as necessary and proper technique is modeled as needed.  They tell us that in cross-examination, the attorney should be the focus and if we do it right, the witnesses’ answers won’t matter.  We actually show you how to make this theory your new reality during cross.


We model and remodel every skill in trial until the student has it hardwired into them because it works. Imagine trying to learn how to tie your shoes as a child and your mom only explained it, but never showed you. It sounds ridiculous, but there is a school of thought that believes that we shouldn’t teach by modeling.

Video Review
Every student is required to watch their own presentation on video and critique themselves. Most lawyers have never seen themselves and how they truly look to a jury.  We have found that video review, although difficult for many, is a great catalyst to breaking old, bad habits and forming new ones. 

Direct Examination
Direct is the part of trial that must lawyers fear second most, after voir dire. Most lawyers do a very poor job preparing their client to testify. They spend a great deal of time on experts, discovery, motions in limine, but forget that their case rises and falls with their plaintiff/criminal defendant.
THM not only shows you how to make your directs riveting. Your witnesses will be so prepared that they will appear “unprepared” and the fear and anxiety will leave them, replaced by calmness and confidence.



Grand Bohemian Hotel
325 S Orange Ave, Orlando, FL 32801
5/18/2017 8:00 AM - 5/21/2017 12:30 PM
Orlando, FL
This option is not available.